Knowledge Management and Innovative Behavior: The Mediating Role of Innovation in FMCG Firms
DOI:
https://doi.org/10.31000/digibis.v4i2.15171Abstrak
The Indonesian Fast-Moving Consumer Goods (FMCG) industry is currently facing heightened competition due to market growth deceleration and shifting consumer behavior, requiring firms to strengthen knowledge management and innovation capabilities to sustain performance. This study examines the influence of Knowledge Management Process (KMP) and Innovation Work Behavior (IWB) on Firm Performance (FP), with Innovation (INNO) functioning as a mediating variable under the Knowledge-Based View (KBV) framework. A quantitative descriptive–explanatory design was employed, involving 104 employees of PT Paragon Technology and Innovation as respondents, and data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results reveal that IWB significantly enhances KMP but does not exert a direct effect on FP. Conversely, KMP positively affects both FP and INNO, while INNO fully mediates the relationship between IWB and FP and partially mediates the relationship between KMP and FP. High R² values for FP (76.6%) and INNO (74.2%) indicate strong explanatory power of the research model. Conceptually, this study provides novelty by integrating IWB and KMP simultaneously in predicting FP through the mediating mechanism of innovation within the Indonesian FMCG context. The study further contributes practical insights by emphasizing the need for organizations to reinforce knowledge management systems as a foundation for innovation and sustainable performance enhancement especially in the FMCG industry.
Referensi
Abou-Moghli, A. (2025). The interplay between knowledge management and organizational performance measurement through the mediating effect of innovation capability. Knowledge and Performance Management, 9(1), 45–59.
Alavi, M., & Leidner, D. E. (2001). Review: Knowledge management and knowledge management systems. MIS Quarterly, 25(1), 107–136.
Alvi, A., Ahmad, M., & Safdar, S. (2024). Knowledge management practices and innovation capability in digital organizations. Journal of Innovation and Process Development, 7(2), 51–64.
Chen, Y., & Nguyen, T. (2023). Knowledge sharing, digital capability, and innovation performance in emerging markets. Journal of Business Research, 161, 113905.
De Jong, J., & Den Hartog, D. (2010). Measuring innovative work behavior. Creativity and Innovation Management, 19(1), 23–36.
Dung, P., & Dung, L. T. H. (2024). Knowledge management capability and firm performance in manufacturing SMEs. Journal of Business Research Asia, 15(3), 221–238.
Halawa, F. (2023). The importance of innovative work behavior in era 4.0. Maksipreneur Journal of Management and Entrepreneurship, 13(2), 45–60.
Jiménez, F., MartÃnez, M., & Pérez, R. (2023). Innovation as a mediating factor in the relationship between knowledge management and organizational performance. International Journal of Productivity and Performance Management, 72(4), 887–906.
Ketut, I. A. (2025). The transformative impact of innovative work behavior on organizational performance. International Journal of Science, Technology & Management, 6(1), 47–58.
Kumar, P., & Patel, R. (2024). Enhancing performance through knowledge management: Evidence from emerging markets. Management Decision, 62(2), 315–334.
Li, X., & Zhang, L. (2023). Innovative behavior and firm performance: Evidence from Asia-Pacific enterprises. Asia Pacific Management Review, 28(1), 55–68.
Rahman, A., & Adnan, N. F. (2024). Predicting innovative work behavior through knowledge sharing, perceived organizational support, and psychological empowerment. Indonesian Journal of Sustainable Entrepreneurship, 3(1), 25–36.
Rehman, M. A. (2025). Knowledge management and innovation as drivers of firm performance: Evidence from knowledge-based view perspective. Journal of Business Research Insights, 14(2), 111–127.
Sahibzada, U. F., Chen, S., & Latif, K. (2023). The effect of knowledge management on organizational performance: The mediating role of innovation. Business Process Management Journal, 29(1), 223–241.
Tian, J., Zhang, L., & Cheng, M. (2025). Knowledge-based resources and innovation performance in the digital economy. Technovation, 139, 103328.
Xu, H., & Li, W. (2022). Knowledge integration, innovation, and firm performance in emerging economies. Journal of Business Economics, 92(6), 1217–1238.
Unduhan
File Tambahan
Diterbitkan
Terbitan
Bagian
Lisensi
The author submits the manuscript with the understanding that if it is accepted for publication, the copyright of the article will be granted to the Digital Business Journal, Universitas Muhammadiyah Tangerang, Indonesia as the publisher of the journal.
Digital Business Journal first publication rights with works licensed simultaneously under a Creative Commons Attribution-ShareAlike 4.0 International License (CC BY-SA 4.0) which allows others to share (copy and redistribute material in the media or any format) and adapt (remix, modify, and build upon material) the work for any purpose, even commercially with acknowledgment of the work's authorship and initial publication in Digital Business Journal. Authors may enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal published version of the work (for example, posting it to an institutional repository or publishing it in a book), with an acknowledgment of its initial publication in the Digital Business Journal. Authors are permitted and encouraged to post their work online (for example, in an institutional repository or on their website) prior to and during the submission process, as this can lead to productive exchanges, as well as earlier and larger citations of published work (See The Effect of Open Access).
