KOPERASI MERAH PUTIH : TOWARDS SUSTAINABLE PERFORMANCE THROUGH INTEGRATING STRATEGIC MANAGEMENT, VISIONARY LEADERSHIP, AND MEMBER ORIENTATION

Authors

DOI:

https://doi.org/10.31000/combis.v7i4.15237

Abstract

ABSTRACT

Cooperatives play a strategic role in promoting national economic independence but continue to face challenges in competitiveness, governance, and sustainability. This study aims to formulate an integrative conceptual model that combines strategic management, visionary leadership, and member orientation as the main determinants of sustainable cooperative performance. The research employs a qualitative descriptive approach through a systematic literature review of books, national–international journals, and government policy documents related to modern cooperative development. The findings indicate that strategic management strengthens competitiveness through the optimization of unique resources, visionary leadership drives organizational transformation and innovation, while member orientation reinforces identity, loyalty, and participation within the cooperative. The synergistic interaction of these three factors promotes sustainability based on economic, social, and environmental. Recommendations emphasize enhancing managerial capacity, strengthening visionary leadership, and empowering members to develop resilient, adaptive, and highly competitive cooperatives in the digital economy era.

Keywords: Cooperative, Strategic Management, Visionary Leadership,  Member Orientation, Sustainability

 

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2025-11-28

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