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Volume 6, No. 2JMB : Jurnal Manajemen dan Bisnis

DOI: https://doi.org/10.31000/jmb.v6i2

Published May 3, 2019

Articles

  1. PENGARUH PENGEMBANGAN KARIER, KESEHATAN KERJA DAN KOMUNIKASI TERHADAP KINERJA PERSONEL MILITER DAN PNS KESEHATAN KOSTRAD

    The aim in this study is to analyze the influence of Career Development,
    Health and Communications working on the Performance of military
    personnel and civil servants in Kostrad Health corps. The method used
    in this research is explanatory research that aims to make it clear
    influence between the variables through statistical analysis. The study
    population was military personnel and civil servants in Kostrad Health
    corps, amounted to 112 people. This research sample totaled 53
    people, stratified random sampling method is used for sampling.
    Hypothesis Testing done in advance through the validity and reliability
    tests continued to the basic assumptions test and Classical Assumption
    test.The Results of this study show that each variable career
    development, occupational health and Communications is positive and
    significant impact on the performance of military personnel and civil
    servants in Kostrad Health corps. Together that career development,
    occupational health and communication have significantly positive effect
    on the Performance of military personnel and civil servants in Kostrad
    Health corps. And the results of this study showed that the higher
    occupational health variables influence on the performance of military
    and civil servants in Kostrad Health corps. It can be concluded that the
    performance of military personnel and civil servants in Kostrad Health
    corps will increase if Career Development, Health and Communications
    work is also getting better.
  2. FAKTOR BRAND AWARENESS DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK SEPATU MEREK NIKE TIRUAN DI HOME INDUSTRY CIKUPA TANGERANG

    This study attempts to analyze the Brand Awareness Factor and Price
    Perception of Purchasing Decisions for Nike brand shoes at Cikupa
    Home Industry Tangerang. The sample of this study was 75 customer
    respondents from 300 customers. The method used is quantitative
    methods. Primary data collection was obtained from questionnaire
    collection. The analysis technique used is multiple linear regression
    analysis using Vesri SPSS 22 software. The results show that the partial
    variable of Brand Awareness (X1) is positively and significantly related to
    the Purchase Decision (Y). Price Perception (X2) has a positive and
    significant effect on Purchasing Decisions (Y). Simultaneously the Brand
    Awareness variable (X1) and Price Perception (X2) considers positive
    and significant towards the Purchasing Decision (Y).
  3. MASYARAKAT EKONOMI ASEAN: HARAPAN DAN TANTANGAN BAGAIMANA DAYA SAING INDONESIA DI ASEAN

    Asean Economic Community (AEC) was officially started on 31
    December 2015. The objectives of AEC were to integrate diversity of
    Asean economy into a single market with 625 million people of
    inhabitant. AEC is expected to be a new market force in Asean and
    improve economic development of Asean member countries. AEC will
    allow a free movement of goods and services, skilled labors and flow of
    capital in Asean countries. However, implementation of the AEC
    framework is not an easy task; Trade policies, mobility of workers,
    diversity on politic, social, and economy including rapid growth of
    economic development in China are some challenges to fully integrate
    Asean countries in a single market of AEC. For Indonesia, AEC provides
    opportunities to enhance export of goods and services in Asean
    countries. Therefore competitiveness of Indonesian products in the AEC
    market should be improved. Based upon components of competitivess
    reported by World Economic Forum (2014), Indonesia was in the top 5
    among Asean member countries, except competitiveness on efficiency in
    labor market that was in the lowest position.
  4. ANALISIS PENGARUH KEPUASAN, KUALITAS, DAN EXPERIENTIAL MARKETING TERHADAP WORD OF MOUTH APLIKASI WHATSAPP PADA MAHASISWA FEB UMT

    This study aims to analyze the effects of satisfaction, quality, and
    experiential marketing on the creation of word of mouth in the
    application WhatsApp. This study uses three independent variables of
    satisfaction, quality, and experiential marketing with one dependent
    variable ie word of mouth. The use of variables in this study is expected
    to know how the process occurs and what are the factors driving the
    creation of word of mouth in WhatsApp application. The sample of this
    research is user of WhatsApp application from student of Faculty of
    Economics and Business of University of Muhammadiyah Tangerang.
    Samples were taken with non probability sampling technique. Data
    analysis of 160 respondents was done using Structural Equation
    Modeling (SEM) as an analysis tool using LISREL 8.8 software. Based on
    the results of data analysis, shows that: experiential marketing variables
    have a positive influence and the greatest influence on word of mouth
    WhatsApp applications, satisfaction variable has a positive influence on
    word of mouth WhatsApp applications. The quality variable has the
    least positive effect on word of mouth WhatsApp applications.
  5. PERBANDINGAN KINERJA NPL SERTA FAKTOR-FAKTOR YANG MEMPENGARUHI

    Non performing loans are defined as risks associated with the likelihood
    of failure of the client to pay its obligations or the risk that the debtor
    can not repay the debt. NPLs reflect credit risk, the smaller the NPL the
    less the credit risk borne by the bank. In order for the bank's value to
    this ratio to be good, Bank Indonesia sets the net NPL ratio below 5%.
    In addition to domestic and foreign economic problems, it turns out that
    some of the financial ratios held by the Bank can give effect to the
    change in NPL value at Commercial Banks. This study aims to analyze
    the influence of liquidity and solvency ratios (LDR, LAR and DER), the
    amount of credit, inflation rate and BI Rate to the ratio of nonperforming
    loans (NPL) to commercial banks and simultaneously
    analyze the comparison of NPL Performance in state-owned Commercial
    Banks (BUMN) with Private Banks domestic (BSDN).
  6. IMPLEMENTASI PROGRAM BPJS KESEHATAN DALAM MENINGKATKAN KUALITAS PELAYANAN KESEHATAN DI KOTA TANGERANG

    This study aims to find out how the influence of the Health BPJS
    Program Implementation on the quality of health services at Sitanala
    Leprosy Hospital Dr. The city of Tangerang, with the formulation of the
    problem: Is there an effect of the implementation of the BPJS health
    program on the Quality of Health Services at the Leprosy Hospital Dr.
    Sitanala Tangerang City? The number of samples of 40 techniques used
    is Random Sampling from 161 populations, the primary data obtained
    from respondents through a questionnaire. data analysis techniques with
    regression analysis and static tests (different tests). The results of the
    statistical test showed that there was a significant effect of the
    Implementation of the Health BPJS Program on the quality of health
    services at the Leprosy Hospital Dr. Sitanala Tangerang
  7. PENINGKATKAN KUALITAS PELAYANAN PEMBUATAN IZIN MENDIRIKAN BANGUNAN (IMB) RUMAH TINGGAL MELALUI PROFESIONALISME KERJA DI BADAN PELAYANAN PENANAMAN MODAL DAN PERIJINAN TERPADU (BPPMPT) KOTA TANGERANG

    This study aims to the extent to which the work professionalism of
    employees can improve the quality of service in building a Building
    Permit (IMB) at the Tangerang City One Stop Investment Service. The
    hypothesis proposed is: "There is a Positive Role of Employee Work
    Professionalism in Improving the Quality of Service for Building
    Construction Permits (IMB) in Tangerang City BPMPTSP".Based on the
    results of the study, it is known that there is a positive and significant
    role of work professionalism in improving the quality of residential IMB
    services.The higher the value of work professionalism, the higher the
    quality of service for the IMB of the Residence in Tangerang City
    BPMPTSP.The results of this study inform that the variable
    professionalism of work is an important factor in improving the quality
    of service for making residential building permits (IMB).