Gaya Hidup Berbelanja Online : Kajian Pustaka Sistematis
Abstract
Tujuan dari penelitian ini membahas trend terkini tentang perilaku konsumen yang terkait gaya hidup berbelanja online. Dilakukan melalui literatur review menggunakan alat visualisasi bernama VOSviewer. Artikel yang digunakan berjumlah 910 artikel tentang penelitian gaya hidup berbelanja online dari tahun 2015 sampai tahun 2021 dengan menggunakan software Publish or Perish. Temuan penelitian menunjukkan 16 tema kluster penelitian tentang gaya hidup berbelanja online dan 1 kluster penelitian yang berkaitan dengan gaya hidup berbelanja online. Artikel yang menjadi rujukan utama dalam penelitian gaya hidup berbelanja online adalah Arham Adnan, Imran Khan, Chawla dan Thakur. Berdasarkan temuan penelitian, kami menyimpulkan bahwa celah penelitian gaya hidup berbelanja online masih terbuka lebar, terutama di Indonesia
Full Text:
PDFReferences
Adnan, A., Ahmad, A., & Khan, M. N. (2017). Examining the role of consumer lifestyles on ecological behavior among young Indian consumers. Young Consumers, 18(4), 348–377. https://doi.org/10.1108/YC-05-2017-00699
Akkaya, M. (2021). Understanding the impacts of lifestyle segmentation & perceived value on brand purchase intention: An empirical study in different product categories. European Research on Management and Business Economics, 27(3), 100155. https://doi.org/10.1016/j.iedeen.2021.100155
Arora, N., Charm, T., Grimmelt, A., Ortega, M., Robinson, K., Sexauer, C., & Y. (2020). A global view of how consumer behavior is changing amid COVID-19. McKinsey & Company, 1–15. https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/a-global-view-of-how-consumer-behavior-is-changing-amid-covid-19
Beck, N., & Rygl, D. (2015). Categorization of multiple channel retailing in Multi-, Cross-, and Omni-Channel Retailing for retailers and retailing. Journal of Retailing and Consumer Services, 27, 170–178. https://doi.org/10.1016/j.jretconser.2015.08.001
Campbell, B. L., Rihn, A. L., & Campbell, J. H. (2021). Impact of the Coronavirus pandemic on plant purchasing in Southeastern United States. Agribusiness, 37(1), 160–170. https://doi.org/10.1002/agr.21685
Chen, K. K. (2014). Assessing the effects of customer innovativeness, environmental value and ecological lifestyles on residential solar power systems install intention. Energy Policy, 67(2014), 951–961. https://doi.org/10.1016/j.enpol.2013.12.005
Chouk, I., & Mani, Z. (2019). Factors for and against resistance to smart services: role of consumer lifestyle and ecosystem related variables. Journal of Services Marketing, 33(4), 449–462. https://doi.org/10.1108/JSM-01-2018-0046
Donthu, N., & Gustafsson, A. (2020). Effects of COVID-19 on business and research. Journal of Business Research, 117(June), 284–289. https://doi.org/10.1016/j.jbusres.2020.06.008
Fernandes-Jesus, M., Lima, M. L., & Sabucedo, J. M. (2018). Changing Identities to Change the World: Identity Motives in Lifestyle Politics and Its Link to Collective Action. Political Psychology, 39(5), 1031–1047. https://doi.org/10.1111/pops.12473
Grewal, D., Roggeveen, A. L., & Nordfält, J. (2017). The Future of Retailing. Journal of Retailing, 93(1), 1–6. https://doi.org/10.1016/j.jretai.2016.12.008
Habel, J., Jarotschkin, V., Schmitz, B., Eggert, A., & Plötner, O. (2020). Industrial buying during the coronavirus pandemic: A cross-cultural study. Industrial Marketing Management, 88(May), 195–205. https://doi.org/10.1016/j.indmarman.2020.05.015
Hwang, E. H., Nageswaran, L., & Cho, S. H. (2020). Impact of COVID-19 on Omnichannel Retail. Ssrn, 3657827.
Khan, I., Rahman, Z., & Fatma, M. (2016). The concept of online corporate brand experience: an empirical assessment. Marketing Intelligence and Planning, 34(5), 711–730. https://doi.org/10.1108/MIP-01-2016-0007
Kim, S., & Park, H. (2013). Effects of various characteristics of social commerce (s-commerce) on consumers’ trust and trust performance. International Journal of Information Management, 33(2), 318–332. https://doi.org/10.1016/j.ijinfomgt.2012.11.006
Kulkarni, S. R. (2020). Effect of Covid-19 on the Shift in Consumer Preferences With Respect To Shopping Modes (Offline/Online) for Groceries: an Exploratory Study. IJM_11_10_055 International Journal of Management, 11(10), 581–590. https://doi.org/10.34218/IJM.11.10.2020.055
Lin, S. C. S. (2013). Lifestyle orientations and the adoption of Internet-related technologies in Taiwan. Telecommunications Policy, 37(8), 639–650. https://doi.org/10.1016/j.telpol.2012.12.009
Liu, C., Xia, S., & Lang, C. (2021). Clothing Consumption During the COVID-19 Pandemic: Evidence From Mining Tweets. Clothing and Textiles Research Journal, 39(4), 314–330. https://doi.org/10.1177/0887302X211014973
Moon, J., Choe, Y., & Song, H. (2021). Determinants of consumers’ online/offline shopping behaviours during the COVID-19 pandemic. International Journal of Environmental Research and Public Health, 18(4), 1–17. https://doi.org/10.3390/ijerph18041593
Pícha, K., & Navrátil, J. (2019). The factors of Lifestyle of Health and Sustainability influencing pro-environmental buying behaviour. Journal of Cleaner Production, 234, 233–241. https://doi.org/10.1016/j.jclepro.2019.06.072
Singh, R., & Kaur, R. (2017). Comparative Study of Factors Affecting Online & Offline Shopping. International Conference on “Recent Trends in Technology and Its Impact on Economy of India,” 5, 880–889.
Verhoef, P. C., Kannan, P. K., & Inman, J. J. (2015). From Multi-Channel Retailing to Omni-Channel Retailing. Introduction to the Special Issue on Multi-Channel Retailing. Journal of Retailing, 91(2), 174–181. https://doi.org/10.1016/j.jretai.2015.02.005
Wifkil, M., & Bagong, S. (2021). Hegemonic practices of online local fashion brands in the information society era during the Covid-19 pandemic Praktik hegemoni merek fashion lokal online di era masyarakat informasi selama pandemi Covid-19. Jurnal Sosiologi Dialektika, 2020(March 2020), 53–63.
DOI: http://dx.doi.org/10.31000/sinamu.v3i0.6037
Article Metrics
Abstract - 939 PDF - 548DOI (PDF): http://dx.doi.org/10.31000/sinamu.v3i0.6037.g3149
Refbacks
- There are currently no refbacks.
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Simposium Nasional Multidisiplin (SinaMu) is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License .
