THE EFFECT OF FOOD QUALITY, PRICE, LIVE STREAMING AND SOCIAL MEDIA ON PURCHASING DECISIONS BAKSO SPICY CUB. JEMBER. JCEB [Internet]. 2025 Feb. 26 [cited 2026 Oct. 22];7(1):222-34. Available from: https://jurnal.umt.ac.id/index.php/jceb/article/view/13356