Digital Business Journal

Digital Business Journal (DIGIBIS) at University Of Muhammadiyah Tangerang is published by the Faculty of Economics and Business at University Of Muhammadiyah Tangerang. Digital Business Journal (DIGIBIS) first appeared in June 2022. Digital Business Journal (DIGIBIS) is a national scientific journal that is open to seek innovation, creativity and novelty. Whether letters, research notes, articles, complementary articles, or review articles in the field of:

  • Digital Marketing
  • Digital Platforms
  • Digital Advertising
  • Digital Entrepreneurship and
  • Industrial Revolution 4.0

This journal is published twice a year, in July and January.

The articles published in this journal cover a wide range of subjects, ranging from the results of special studies on critical conception and evaluation to empirical research—the language used is Indonesian and English. Ekonika already has a printed ISSN, and online ISSN for ISSN (Online) 2963-8585. This journal is registered in the Crossref system with Digital Object Identifier (DOI) 10.31000/digibis.

 

ONLINE SUBMISSION

All papers are expected to follow the house-style and the author should provide contact information (e-mail and phone number) for the purpose of communicating about the paper. The paper should be submitted through the online submission system.

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Need a Username/Password? GO TO REGISTRATION or, please GO TO ONLINE SUBMISSION for more information.

If there is any problem with online submission, please email contact us (Subject: Name - Problem Online Submission).


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Vol 2, No 1 (2023): Digital Business Journal

Table of Contents

Articles

FAKTOR-FAKTOR YANG MEMENGARUHI NIAT BERINFAQ ONLINE DI JABODETABEK
Dafa Aprilia Maharani, Andi Muhammad Sadat, Terrylina Arvinta Monoarfa
DOI : 10.31000/digibis.v2i1.8921
Abstract views : 177 times | Download PDF - 106 times
PDF
1-10
DETERMINAN REPURCHASE INTENTION KONSUMEN PRODUK FASHION PADA TIKTOK LIVE STREAM
Viky Effendi, Usep Suhud, Shandy Aditya
DOI : 10.31000/digibis.v2i1.8373
Abstract views : 143 times | Download PDF - 49 times
PDF
11-20
PERAN CONTENT QUALITY DALAM MENGUATKAN NIAT BERBELANJA KONSUMEN MELALUI TIKTOK MIDNIGHT LIVE
Wulan Oktila Sarin, Usep Suhud, Shandy Aditya
DOI : 10.31000/digibis.v2i1.9156
Abstract views : 166 times | Download PDF - 133 times
PDF
21-35
MENGUJI NIAT KONSUMEN BERBELANJA MELALUI TIKTOK MIDNIGHT LIVE: BAGAIMANA PERAN TRUST?
Zahra Fahriza, Usep Suhud, Shandy Aditya
DOI : 10.31000/digibis.v2i1.9155
Abstract views : 155 times | Download PDF - 56 times
PDF
36-47
CITRA MEREK DAN KESADARAN MEREK TERHADAP KEPUTUSAN PEMBELIAN AIR MINUM DALAM KEMASAN (AMDK) CLUB
Eka Hendra Priyatna, Ratih Aulia Kamilah
DOI : 10.31000/digibis.v2i1.9322
Abstract views : 291 times | Download PDF - 151 times
PDF
48-61
PDF
62-71