Vol 12, No 2 (2023)

JMB : Jurnal Manajemen dan Bisnis

DOI: http://dx.doi.org/10.31000/jmb.v12i2

This Issue has been available online since 25 September 2023 for the regular issue of Journal Manajemen dan Bisnis (JMB) Postgraduate Universitas Muhammadiyah Tangerang. All Articles in this issue were authored/co-authored by 25 Authors from several universities in Indonesia

Table of Contents

Articles

Customer Relationship Marketing Sebagai Mediasi Penetapan Harga, Kemasan Unik dan Desain Tata Letak Terhadap Minat Berkunjung Ulang Konsumen MIXUE Indonesia
Isti Riana Dewi, Amroni Amroni, Dewi Laily Purnamasari, Siska Viora, Fifi Julianti
DOI : 10.31000/jmb.v12i2.8287
Abstract views : 1033 times | Download PDF (Bahasa Indonesia) - 537 times
62-72
Pengaruh Komitmen Kerja, Disiplin Kerja Dan Komunikasi Terhadap Kepuasan Kerja Karyawan Pt.Agro Muko
Reza Francisco, Fauzan Fauzan, Markoni Markoni
DOI : 10.31000/jmb.v12i2.8337
Abstract views : 401 times | Download PDF (Bahasa Indonesia) - 216 times
73-81
Kajian Teori Pengendalian Manajemen dan Pengukuran Kinerja Strategis
Mohamad Ajib Markaban Mahiri, Hidayatul Lutfiah, Nur Afifah, Ahmad Sodiq
DOI : 10.31000/jmb.v12i2.7368
Abstract views : 249 times | Download PDF - 363 times
PDF
82-88
Pengaruh Literasi Keuangan Dan Literasi Teknologi Terhadap Adopsi Uang Elektronik Pada Mahasiswa di Kota Bengkulu Melalui Mediasi Attitude Toward Adoption
Hafiza Tri Murti, Idham Lakoni, Sintia Safrianti
DOI : 10.31000/jmb.v12i2.8343
Abstract views : 491 times | Download PDF (Bahasa Indonesia) - 175 times
89-99
100-106
Gen Z, Gender variabel Dummy: Hedonic Shopping, Lifestyle, Dan Impulse Buying
Humairoh Humairoh, Mohammad Annas, M. Harry Mulya Zein
DOI : 10.31000/jmb.v12i2.9423
Abstract views : 753 times | Download PDF - 566 times
PDF
107-120
Analisis Pengaruh Faktor Emosional, Kualitas Layanan, Serta Fasilitas Terhadap Kepuasan Pelanggan Penjilidan Express Di Kecamatan Kedungwaru, Kabupaten Tulungagung.
Muhammad Fahri Bachtiar, Meilia Wulandari, Nurhana Nufita Sari, Aris Fauzi Nurfarichi, Nadia Roosmalita Sari
DOI : 10.31000/jmb.v12i2.7302
Abstract views : 322 times | Download PDF - 174 times
PDF
121-131
Mengukur Turnover Intention melalui Work Engagement
Poppy Gus Silviana, Lukman Cahyadi
DOI : 10.31000/jmb.v12i2.9466
Abstract views : 250 times | Download PDF (Bahasa Indonesia) - 174 times
132-142